Academic Libraries Video Trust A project of Video Trust: The Advocate for Libraries and Film
The advertising industry : the case for self-regulation / American Association of Advertising Agencies in cooperation with Advertising Education Foundation ; produced by Mariah Productions, Ltd. - 1 videocassette (24 min.) : sound, color ; 1/2 in. - polyester 1/2 in.

Frank Gifford, narrator.

Discusses the legal aspects of advertising and the ways an advertiser ensures consumer protection from outrageous claims.


VHS.


Advertising--Self-regulation.--United States
Advertising--Self-regulation.
Advertising.


United States.
This project is sponsored by Docuseek.

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